Review Highlights

Highly recommended!
"This is my Favourite toothpaste of all time. I have naturally yellow teeth, this has made them so much whiter!" Susan, Isle Of Lewis

Highly recommended!
"I have naturally very yellow teeth and after using 2 weeks twice a day I'm beginning to see signs of less yellow." Sharon, Clacton-On-Sea

Fantastic!
"It really works. I cant continue to drink black tea and coffee without worrying about my teeth." Lindsay, Winchester

Excellent!
"Very very nice and good to know there aren’t any nasties." Ann, Leicester

Products That Perform
IN TESTS, TOOTHPASTE USERS LOVED THE PRODUCT


TOOTHPASTES DONE RIGHT
Natural Mint Extracts


Powerful Ingredients
NEXT GENERATION MOUTHCARE

Highly Effective
Clinically tested results and proven effectiveness for teeth and gums.
Vegan Friendly
Our products never contain materials from animal sources and are certified suitable for vegans.
Sustainable Packaging
We take a more thoughtful approach to our products and our packaging so that we can make better choices.
Natural Flavours
We use natural mint extracts in all our mouthwashes, toothpastes and flosses.