WakenKids

Waken Kids Smile Club

Download the brushing chart.

Brush in the morning and before bed. After each brush, colour in or tick the box for that day. If you miss a brush, that's okay. Just start again next time.

Open the printable chart
Three things to do

Every brush, every day.

Step 1

Press play.

DJ Melon Fresh keeps you brushing for two whole minutes.

Step 2

Front, back, top, bottom.

Tilly Tooth says: don't miss the back.

Step 3

Tick your chart.

Captain Brushmore ticks the box after every brush. So can you.

Press play

The two-minute brushing song.

Join DJ Melon Fresh as he spins up a song to keep you entertained while you brush your teeth for two whole minutes.

Meet the Smile Club

Friends who look after teeth.

Some help with brushing. Some help spot trouble. Some just help make brushing feel easier. You can pick a favourite, or change whenever you like. There's no right or wrong choice.

The helpers

These friends are on your side. They help keep brushing calm, steady and easy.

Captain Brushmore

Captain Brushmore

Brave leader. Loves brushing teeth.

Professor Pearl

Professor Pearl

Knows lots. Shares smart brushing tips.

Snoozy Sue

Snoozy Sue

Bedtime buddy. Keeps things calm.

DJ Melon Fresh

DJ Melon Fresh

Keeps brushing steady for two minutes.

Melony Sparkle

Melony Sparkle

Shiny smile fan. Loves gentle brushing.

Pippet

Pippet

Cheerful helper. Loves tooth cleaning time.

Tilly Tooth

Tilly Tooth

Friendly tooth. Don't miss the back.

Tuby

Tuby

Helps use just the right amount.

Tooth Fairy

Tooth Fairy

Keeps an eye on clean smiles.

The trouble makers

These sneaky ones love missed brushes and leftover snacks.

Grumpus Green

Grumpus Green

Hides in corners. Loves skipped brushing.

Grinster Goldie

Grinster Goldie

Tries to dull smiles. Loves leftovers.

Princess Pinkrot

Princess Pinkrot

Bossy troublemaker. Hates tidy teeth.

Lord Rottingham

Lord Rottingham

Head troublemaker. Loves sneaky sugar.

Quiz

Which Smile Club friend are you?

Five quick questions

Which Smile Club friend are you?

Brave like Captain Brushmore? Calm like Snoozy Sue? Full of questions like Professor Pearl? Answer five quick questions and find out which of the Smile Club is most like you.

Question 1 of 5

What time of day do you like best?

Brushing heroes

Signed by Captain Brushmore.

A whole week

Brushing Hero certificate.

Filled in the chart for a whole week? Print the certificate, write your name and put it on the wall.

Print the certificate

Members only

Smile Club membership card.

Six cards to a sheet. Cut one out, add your name and your favourite Smile Club friend, and keep it by the mirror.

Print the cards

Bedtime story

Captain Brushmore's adventure.

The night the Trouble Makers thought nobody would brush. A story to read out loud, two minutes long.

Read the story

For grown-ups

Brushing without the drama.

Honest, practical guides for parents: spicy toothpaste, missed brushes, and how to make brushing part of the day rather than a negotiation.

Read the parent guides
Mother and child with Waken Kids toothpaste
Two toothpastes

One for first teeth, one for growing smiles.

Ages 0 to 2

Tiny Waken.

Created for babies and toddlers, with an age-appropriate fluoride level (1000ppm) to support daily brushing from the first tooth. SLS-free, with a fun watermelon flavour instead of a strong mint taste.

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Ages 3 to 12

Waken Kids.

Developed for children aged 3 to 12, helping to protect against cavities and plaque with a gentle fluoride formula (1450ppm). A fun watermelon flavour, SLS-free, no artificial colours or dyes.

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Join the club

Every brush counts.

Pick a favourite character, press play on the song, and tick the chart. Small teeth, same standards.

Shop Waken Kids
Three children holding Waken Kids toothpaste

Don't just clean. Care.